AI is taking the execution. Take the leadership seat.

The Jump takes marketing managers to the commercial fluency, influence and team leadership that Head of and Director roles demand.

Built on Rise, the framework for marketing leadership: Revenue, Influence, Strategy, Evolve.

Live sessions, run across time zones

Managing campaigns got you here. It won't get you the next job.

The people who get promoted into marketing leadership are not the best executors. They're the ones who can run marketing as a business function.

Execution is being automated

The work that made you valuable as a manager is the work AI does fastest. The edge is moving to judgement and leadership.

Leaders speak the language of the business

Revenue, margin, payback and risk. Not impressions and clicks. Finance and the CEO decide your budget in those terms.

Influence is the real job

Credibility with Sales, Finance and the exec team decides what gets funded, and who gets the Director title.

Rise: four pillars every marketing leader is judged on

Revenue, Influence, Strategy, Evolve. Each module builds one of them, and the certification tests all four.

How Rise works

  1. 01RRevenue

    The business of the business

    Read a P&L and explain how your company makes money, so you can follow the conversations that decide budgets.

  2. 02RRevenue

    Marketing's role in revenue

    Connect your team's work to pipeline, revenue and payback, and defend your budget in finance's own language.

  3. 03IInfluence

    Brand and positioning as a leadership tool

    Own your company's story and positioning as a lever for leadership, not just an output of campaigns.

  4. 04IInfluence

    Influence and politics

    Map the stakeholders who matter, build credibility with Sales and the exec team, and handle conflict without losing ground.

  5. 05SStrategy

    Strategy and the plan

    Build the marketing strategy and plan that leadership will fund, and present it with authority.

  6. 06EEvolve

    Leading a team in the AI era

    Decide what to automate, redesign roles around AI, and keep your team motivated through change.

What it does for your career

1

Your employer sees proof that you are ready for the next level, not just a claim.

2

Your network, and future employers, see a certification you earned by passing a hard test.

3

You stand a step ahead of the other marketers competing for the same Head of and Director roles.

4

You walk into budget meetings able to defend marketing in the numbers leadership uses, and people notice.

Pass the test. Earn the Rise certification.

The Rise Marketing Leadership Certification is awarded only to people who pass a detailed, demanding final test across all four Rise pillars. Attending is not enough, and that is what makes it worth having.

  • 1

    Complete all six modules

    Live sessions, recordings and the work you apply to your own company.

  • 2

    Take the test

    When you finish, you receive a personal login to the test. Sit it within a month.

  • 3

    Pass and share it

    A challenging assessment with a defined pass mark. Pass, and your certification is sent to you, ready to add to LinkedIn and share with your peers.

You don't just finish. You join a network.

Every seat includes access to a private community of marketing leaders who have been through The Jump.

  • Peers at your level

    Compare notes with people facing the same promotion, the same politics, the same AI questions.

  • A network that keeps compounding

    Each cohort adds to it, so your contacts get more valuable the longer you are in.

  • Support after the sessions end

    Take the real situations you are facing at work to people who understand them.

Choose the session time that suits you

Small groups. Every session recorded. Capped so each person gets real feedback.

US-friendly times

Waitlist open

Starts11 January 2027

$499per seat, excl. VAT

  • 3 sessions a week · 90 minutes
  • 10 of 10 seats available
  • Every session recorded
  • Certification test and community included
See session times
    Join the waitlist

    Europe, Middle East and Asia-Pacific times

    Waitlist open

    Starts11 January 2027

    €499per seat, excl. VAT

    • 3 sessions a week · 90 minutes
    • 10 of 10 seats available
    • Every session recorded
    • Certification test and community included
    See session times
      Join the waitlist

      Built by a marketing leader who has held the job.

      Nearly two decades of senior marketing leadership across very different industries and business models. The Jump teaches what that experience taught: how marketing really gets funded, defended and led.

      About The Jump →

      Make the jump.

      Join the waitlist for dates, early pricing and a short note on how to make the case to your manager.

      Training a whole marketing team?

      Run The Jump as a private cohort for your company, on your dates.

      See team options